Launch Pad is the cockpit for the SMB operator running 1-many Shopify-style storefronts. Per-entity branding, per-entity products, per-entity analytics. One login, every brand, with the LP Assistant - an 8-tool AI operator that runs the storefronts on your behalf - layered in from the Starter tier.
Built for the operator who has outgrown one-storefront-per-Shopify-subscription. At $109/mo CAD, Launch Pad Pro runs up to 3 brands with full team management, advanced analytics, social scheduling, automation flows, and the LP Assistant operating each store. The equivalent stack of 3 Shopify Advanced subscriptions plus marketing apps would run $1,200+/mo CAD.
Launch Pad Enterprise at $439/mo CAD is unlimited brands plus Concierge AI customer service, Keystone ITSM ticketing tile, Conductor cross-app workflows, white-label option (under review), API access, custom integrations, and a dedicated CSM. Designed for the agency or holdco running 5+ brands at scale.
15-day free trial - No credit card - CAD-pricedRun one Shopify store at $39/mo USD - call it $54 CAD with FX. Add 2 more storefronts and you're at $162 CAD/mo just in platform fees, before any apps. Add the social scheduling tool ($50/mo CAD), the email marketing tool ($40-$120/mo), the SEO tool ($30/mo), the image polishing tool ($25/mo), and you're $300-$500/mo CAD per storefront - times 3.
Now add the AI question. The popular AI assistant for storefronts is $50-$200/mo CAD per store and can answer questions about your inventory but can't actually update your products, run an analytics query, or trigger a marketing campaign. The MCP-bridged AI operator who can actually do that work simply doesn't exist for the SMB commerce stack outside Vastura.
Worse, the multi-brand operator (think: a holdco running an agriculture store, a SaaS store, a digital course store under one umbrella) is treated as three separate small merchants by every major incumbent. You manage three logins, three billing relationships, three sets of credentials, and three separate analytics dashboards. There's no holdco view. There's no per-entity branding routing. There's no shared brand asset library.
Launch Pad exists because the multi-brand SMB operator is a real, growing segment - and the popular platforms charge them like enterprises while delivering single-merchant tooling. We charge $109/mo CAD for 3 brands at the Pro tier with a full AI operator, and $439/mo for unlimited brands at Enterprise.
Launch Pad Starter at $39/mo CAD gives you one brand with the core storefront dashboard, brand asset library, 1-user access, basic analytics, lite email broadcasts, Shopify sync read-only, and the LP Assistant base mode (read-only tool access). Entry-tier merchant pricing for your first storefront.
Launch Pad Pro at $109/mo CAD covers up to 3 brands - each fully separate with its own products, branding, customers, and analytics. Team management goes to 5 users. Advanced analytics dashboards, social scheduling (10 platforms via Marketing Suite bundle), automation flows, lead capture (10K contacts), A/B testing, and the LP Assistant in full mode (read/write across 8 tools).
The LP Assistant is the moat. Eight MCP tools let an AI agent update products, query analytics, post storefront digests, run marketing campaigns, manage inventory levels, handle order flows, and trigger Conductor workflows. The Assistant is brand-voice-trained from your Brand Lab corpus (if present), so per-brand voice is automatic.
Launch Pad Enterprise at $439/mo CAD is unlimited brands plus the integrated Concierge AI customer service, Keystone ITSM ticketing tile, Conductor cross-app workflows, custom branding (white-label option under review), dedicated CSM, custom integrations, and API access. The Enterprise tier is for agencies and holdcos running 5+ brands at production scale.
Twelve modules wrapping every layer of a modern commerce operation - from storefront dashboard to AI agent to multi-brand cockpit.
Run up to 3 brands at Pro, unlimited at Enterprise - each fully separate with its own products, customers, analytics, branding. Switch brands with one click. Holdco view rolls up sales, traffic, and inventory across every brand.
MCP-bridged AI agent with 8 tools: list_products, update_product, list_orders, query_analytics, list_customers, post_marketing, get_inventory, run_workflow. Operates storefronts on your behalf. Brand-voice-trained from Brand Lab corpus when present.
Logo, color palette, typography, brand voice, footer copy, watermark - all configurable per entity. Customer-facing email, storefront pages, invoices, and receipts all render brand-correct automatically based on the entity context.
Shared asset library across all brands with per-brand scoping. Upload product photos, brand graphics, social templates, video assets - tagged by brand, type, dimensions. LP Assistant can search and attach assets to products via natural language.
Pro tier bundles three LP-specific tools: Image Polisher (background removal + color correction), Image Generator (AI product imagery), SEO Rewriter (product description rewrites with keyword targeting). Saves $75-$200/mo CAD vs separate tools.
Per-brand and cross-brand dashboards. Conversion funnels, cart abandonment, channel attribution, LTV cohorts. A/B testing on product pages, hero sections, pricing display. Per-entity revenue rollup feeds Ledger automatically.
Pro tier bundles Marketing Suite for 10-platform social scheduling: FB, IG, LinkedIn, X, YouTube, TikTok, Reddit, Bluesky, Mastodon, email. Per-brand voice routing, autonomous draft cron, multi-platform attribution.
Triggered marketing automations - abandoned cart, post-purchase, win-back. Per-brand flow definitions. Multi-channel: email, SMS (via Marketing Suite), in-storefront banners. Conversion-tracked with revenue attribution.
Lead capture forms, popups, exit-intent modals. List segmentation by brand, behaviour, source. Up to 10K contacts at Pro, unlimited at Enterprise. Feeds Marketing Suite for email + Concierge for chat targeting.
Enterprise tier bundles Concierge - brand-voice-trained AI chat that handles first-touch customer questions 24/7. Keystone-routed escalation for anything Concierge can't resolve. Replaces $135-$2,500/mo CAD of customer service add-ons.
Enterprise tier surfaces a Keystone ITSM tile in the LP cockpit - ticket queue visible alongside orders, inventory, and analytics. Cross-app routing means a storefront issue becomes a ticket with full context attached.
Enterprise tier wires Conductor cross-app workflows directly into LP. Schedule overnight ops - inventory check, supplier reorder, social post, marketing email - all triggered from the LP cockpit's workflow tile.
| Feature | Vastura | Industry SMB average |
|---|---|---|
| Multi-brand cockpit (entity-scoped storefronts) | ✓ Pro+ | × usually one storefront per subscription |
| LP Assistant (8-tool AI operator) | ✓ from Starter | × no equivalent |
| Per-entity branding (logo / colors / watermark) | ✓ from Starter | ✓ |
| Brand asset library | ✓ from Starter | ✓ |
| Entitlement-filtered tool nav | ✓ Pro+ | × |
| Image Polisher + Generator + SEO Rewriter bundled | ✓ Pro+ | × requires separate $75-$200/mo tools |
| Concierge AI customer service | ✓ Enterprise | × usually $135-$2,500/mo extra |
| Keystone ticketing integration | ✓ Enterprise | × |
| Conductor workflow orchestration | ✓ Enterprise | × |
| Email + SMS campaigns | ✓ Pro+ via Marketing Suite bundle | partial requires extra subscription |
| Social scheduling (10 platforms) | ✓ Pro+ via Marketing Suite | partial scheduling-only competitors |
| White-label option (under review) | ✓ Enterprise TBD | partial rare |
| CAD-priced (no FX surcharge) | ✓ | × |
| Per-brand A/B testing | ✓ Pro+ | ✓ Pro+ |
| Lead capture (10K contacts) | ✓ Pro+ | partial often capped lower |
| Multi-brand analytics rollup | ✓ Pro+ | × |
| API access | ✓ Enterprise | ✓ Enterprise |
The math at 3 brands: Launch Pad Pro at $109/mo CAD includes 3 brands, the LP Assistant, advanced analytics, social scheduling, automation flows, A/B testing, image tools, and SEO tools. Equivalent stack on the popular incumbent: 3 storefront subscriptions ($162 CAD/mo) + social scheduler ($50) + email marketing ($75) + AI assistant ($100) + image tools ($75) + SEO tool ($30) = $492/mo CAD.
Multi-brand operators are Launch Pad's core market. If you're a single-storefront merchant, LP Light at $29/mo is the entry tier. If you're running 2+ brands or planning to, Pro pays back immediately - the AI Assistant alone replaces hours of weekly merchandising and analytics work.
Every tier includes a 15-day free trial. Cancel anytime. Annual billing saves 25%. All prices in Canadian dollars.
Single-brand pilot or micro-merchant testing storefront
Multi-brand SMB operator with 2-3 storefronts
Agency / holdco running 5+ brands
15-day free trial - Cancel anytime - CAD-priced - No FX surcharge
Four personas we built this product for. Find yours below.
Sarah is testing her first online product. Starter at $39/mo gives her one brand, basic analytics, lite email, and Shopify sync. She uses LP Assistant in read-only mode to check inventory and analytics from chat. Upgrades to Pro when she launches a second brand.
Best fit: LP Starter (or LP Light at $29 for absolute entry)
Marcus runs 3 brands (Ag, Ltd, Digital). Pro at $109/mo gives him all 3 brands, the LP Assistant in full mode (writes products, runs campaigns), and Marketing Suite bundled in. Saves $300+/mo vs the equivalent stack.
Best fit: LP Pro
Lisa's agency runs 8 client brands. Enterprise at $439/mo gives her unlimited brands, Concierge handles first-touch CS across all 8, Keystone tile shows the ticket queue, Conductor runs overnight workflows per brand.
Best fit: LP Enterprise
Devon's holdco owns 5 brands across 3 industries. Enterprise gives him the multi-brand cockpit, per-entity branding routing (each brand's emails look like that brand's), and Conductor cross-app workflows that bridge LP into Ledger for revenue attribution per entity.
Best fit: LP Enterprise
Vastura is a stack, not a single tool. Each product passes data into the next so you stop running glue scripts and CSV exports.
LP storefront orders post to Ledger with per-entity routing, proper GST/HST per Canadian province, COGS from Inventory, and Stripe fee attribution. Multi-entity SMBs get correct per-entity books automatically.
LP order -> Ledger Sales JE -> Per-entity P&LStudio-generated product images, reels, and brand assets attach directly to LP products. Brand voice and visual identity flow from Studio Brand Kit through to LP storefront pages.
Studio asset -> LP product -> Storefront pageLP storefronts trigger Marketing Suite campaigns - new product launch, sale announcement, abandoned cart, win-back. Per-brand voice routing means each brand's posts sound right automatically.
LP launch -> Marketing Suite -> 10-platform postEnterprise tier bundles Concierge - brand-voice AI chat handles customer questions 24/7 with full storefront context. Escalation routes to Keystone with full transcript.
LP storefront chat -> Concierge -> Keystone escalationCustomer issues, vendor complaints, order disputes - all route into Keystone with the storefront, order, and customer pre-attached. Cross-app routing lights up the right team.
LP issue -> Keystone ticket -> Routed teamConductor calls the LP Assistant 8 tools through MCP to run multi-brand ops at scale. Schedule overnight inventory checks, supplier reorders, social posts, marketing campaigns.
Conductor schedule -> LP Assistant -> Multi-brand actionLP products sync with Inventory for SKU lifecycle and low-stock detection. COGS journal posts to Ledger when an LP sale closes. Multi-warehouse handled.
Inventory state -> LP product -> Ledger COGSLP Assistant + Concierge + Marketing Suite all pull brand voice corpus from Brand Lab (or Studio Pro). Per-brand per-platform prompts give each storefront its own consistent voice.
Brand Lab voice -> LP Assistant + Concierge + MarketingEvery Vastura tier includes a 15-day free trial. No credit card is required up front - you only enter payment when you decide to keep the subscription past day 15. If you cancel within the trial window, your data stays accessible in read-only mode for 30 days so you can export everything cleanly.
If you subscribe and decide within 15 days that Launch Pad is not the right fit, contact support and we refund the prorated month in full - no questions, no retention call. Annual subscribers get a prorated refund on unused months minus a 5% admin fee, processed back to the original payment method within 7 business days.
Yes - your data is yours. Vastura supports full CSV / JSON / PDF export across every product. Launch Pad exports include all transactional records, configuration, audit log entries, and attachments. We also provide a Cutover Toolkit (Enterprise tier) for migrating to or from competing platforms with mapping templates included.
Multi-entity is native, not an afterthought. From the Pro tier upward, you can run multiple businesses (Inc / sole prop / partnerships) under one login with per-entity books, branding, and identity. The Enterprise tier unlocks unlimited entities plus consolidated reporting across the holdco. One operator, multiple businesses, one subscription instead of one-per-entity.
Vastura Ltd is Alberta-incorporated and built specifically for Canadian operators. USD-priced SaaS hits Canadian SMBs with a 35-40% FX surcharge after exchange and credit card cross-border fees. We price in CAD, charge in CAD, and write all tax surfaces (GST/HST, CCA, T2 prep) to Canadian rules first. International expansion comes later, but Canada is home base.
All Vastura data sits on Cloudflare's enterprise tier with end-to-end TLS 1.3, at-rest encryption, role-based access control, and a full audit log on every write. We're on the SOC 2 Type 1 - Type 2 roadmap (Type 1 target Q2 2027) and ISO 27001 (Q1 2028). PIPEDA compliance is built in by default - Canadian data residency is on the roadmap for late 2026.
The honest answer: most SMB-tier alternatives are single-tool, USD-priced, and don't talk to each other. Vastura's moat is the integrated stack - Ledger feeds Pilot feeds Studio feeds Launch Pad through the MCP bridge, and CAD-pricing means no FX surcharge. We don't claim to beat every dedicated single-tool incumbent on every micro-feature, but we beat the total cost of running 6 separate USD SaaS subscriptions glued together with Zapier.
No. Onboarding is guided - connect your bank or Shopify, walk through the entity wizard, and you're posting transactions or running storefronts within the first 30 minutes. The optional MCP layer (for AI agent operation) does benefit from a technical user, but the dashboard, reports, and day-to-day workflow are designed for the operator-without-an-IT-department.
Upgrades are prorated and instant - switch from Starter to Pro and you only pay the difference for the remaining days in the cycle. Downgrades take effect at the next renewal so you keep what you paid for. The Conductor agent can also recommend tier changes based on actual usage patterns at the Pro tier and above.
Yes - annual billing is 25% off the monthly rate, applied across every tier and every product. Registered Canadian non-profits and charities can apply for an additional 20% discount (contact support with your CRA registration number). Bundle suites (Ops / Ecomm / Pro / Enterprise) include built-in discounts on top of that.