Concierge is brand-voice-trained AI customer service - the first-touch chat handler that knows your products, your brand voice, your return policy, your shipping, and your FAQ. Anything it can't resolve escalates to Keystone with full transcript attached. Multi-storefront SMBs get per-brand voice routing at Pro+.
Concierge Starter at $29/mo CAD covers single-storefront SMBs with brand-voice chat, 24/7 first-touch handling, transcript export. Pro at $59/mo unlocks multi-storefront, sentiment analysis, live agent override, knowledge base integration, and Keystone-routed escalation. Enterprise at $159/mo adds unlimited storefronts and custom brand corpus.
Built for the Canadian SMB customer service operator who's tired of either paying $135-$2,500/mo CAD for the popular enterprise chat AI or running an unstaffed shared inbox. Concierge sits in the middle: brand-voice AI handles 60-80% of inbound questions; Keystone catches the rest.
15-day free trial - No credit card - CAD-pricedThe popular generic SMB chat widget is $30-$60/mo CAD with canned-response templates - your customer gets generic answers that don't sound like your brand, and complex questions fail entirely. The popular AI-powered chat platform is $135-$2,500/mo CAD per storefront, billed in USD, with most useful features (brand voice training, custom corpus, escalation routing) at the upper end of that range.
Multi-storefront SMBs are charged per-storefront. Run 3 brands and your chat costs $400-$7,500/mo CAD. Brand voice per storefront is rare - you usually end up with one shared corpus across all your stores, which sounds wrong on every single one.
Escalation routing is the other gap. The popular AI chat tools either stop at the AI or escalate into a generic email queue. Routing into a proper ticketing system (Keystone) with full transcript attached, escalation policy, SLA clock, and asset linking simply doesn't exist as an integrated SMB-tier offering outside Vastura.
Concierge is positioned at the gap: $29-$159/mo CAD, brand-voice trained per storefront, escalates to Keystone with full context. The unit economics work because Concierge runs on Anthropic Haiku 4.5 inference at fractional cost per conversation, and the tier caps prevent unbounded inference cost from eating the operator's margin.
Concierge Starter at $29/mo CAD is single-storefront, brand-voice chat (corpus pulled from Studio Brand Kit or Brand Lab if present), 24/7 first-touch handling, transcript export (PDF + JSON), email support. Entry tier for the small operator wanting a smart first-touch handler without enterprise pricing.
Concierge Pro at $59/mo CAD unlocks multi-storefront with per-brand voice routing (each storefront gets its own brand-correct chat), sentiment analysis (real-time customer-sentiment scoring during the conversation), live agent override (the agent can take over a chat mid-conversation), knowledge base integration (Concierge searches your KB articles for answers), and Keystone-routed escalation (chats Concierge can't resolve route into your Keystone queue with full transcript and customer record).
Concierge Enterprise at $159/mo CAD adds unlimited storefronts (no per-brand cap), custom brand corpus (upload your past customer service transcripts; we train a custom corpus per brand for higher resolution rates), custom integrations, and dedicated CSM. Built for the multi-storefront agency or holdco running customer service at scale.
Architecturally, Concierge is the customer-facing AI in the Vastura stack. It runs on Haiku 4.5 inference with per-brand context loaded per conversation. Cost basis is fractional per conversation; tier pricing caps your monthly spend. Pairs naturally with Launch Pad (storefront context auto-attached), Keystone (escalation), Marketing Suite (lead handoff).
Eight customer-service AI modules - brand voice, sentiment, escalation, KB integration - priced for the Canadian SMB.
Concierge pulls brand voice corpus from Studio Brand Kit (or Brand Lab if present) and responds in your brand's voice. Multi-storefront SMBs at Pro+ get per-brand voice routing - same Concierge backend, different voice per storefront.
Concierge handles inbound chat 24/7 - no staffing required. Most SMBs report 60-80% first-touch resolution rate. Customer gets an answer in seconds, not hours, and only the genuinely complex queries escalate to a human.
Pro+ tier. Chats that Concierge can't resolve route into Keystone with full conversation transcript, customer record, storefront context, and any attached data. SLA clock starts; the right agent picks up where Concierge left off without re-asking the customer.
Every Concierge conversation is exportable as PDF (for customer-facing review) or JSON (for analytics and training). Per-storefront archive at Pro+. Useful for sentiment trending, common-question identification, and KB gap analysis.
Pro+. Real-time customer-sentiment scoring during the conversation. Drops in sentiment trigger live-agent-takeover alerts. Sentiment trending dashboards show which storefronts have happy customers and which need product-or-policy attention.
Pro+. A human agent can take over a chat mid-conversation - Concierge steps aside and the human handles. Useful for high-stakes conversations (large refund, complex customization, escalating complaint). Agent sees full transcript and customer context.
Pro+. Concierge searches your knowledge base (in Keystone or Launch Pad) for answers to customer questions. Article references included in the chat response. Helps the customer find self-service answers without leaving chat.
Enterprise. Upload your past customer service transcripts; we train a custom corpus per brand for higher first-touch resolution rates. Multi-storefront agencies get distinct custom corpora per client brand.
| Feature | Vastura | Industry SMB average |
|---|---|---|
| Brand-voice-trained AI chat | ✓ from Starter | partial |
| 24/7 first-touch handling | ✓ from Starter | ✓ |
| Keystone-routed escalation | ✓ Pro+ | × |
| Transcript export PDF + JSON | ✓ from Starter | ✓ |
| Sentiment analysis | ✓ Pro+ | ✓ Pro+ |
| Live agent override (mid-chat) | ✓ Pro+ | ✓ Pro+ |
| Knowledge base integration | ✓ Pro+ | ✓ |
| Multi-storefront support | ✓ Enterprise (unlimited) | partial |
| Per-storefront brand voice routing | ✓ Pro+ | × |
| CAD-priced (no FX surcharge) | ✓ | × |
| Custom brand corpus training | ✓ Enterprise | partial Enterprise-only typically |
| Cost-controlled inference | ✓ Haiku 4.5 cost basis | partial flat-fee unbounded common |
| Tier-priced (not per-conversation) | ✓ | partial |
| Launch Pad context auto-attached | ✓ | × |
| Marketing Suite lead handoff | ✓ | × |
| Audit log on every conversation | ✓ | partial |
| Multi-language support (EN/FR) | ✓ | ✓ |
Concierge sits in the under-served middle of the SMB AI customer service market. Cheaper than the popular enterprise AI chat platforms ($135-$2,500/mo CAD), smarter than the popular template-based chat widgets ($30-$60/mo CAD), with the unique Keystone escalation routing that closes the loop from AI chat to ticketing.
If you run a single storefront and want a smart first-touch handler, Starter at $29/mo CAD is the right tier. If you run multiple storefronts and need per-brand voice routing, Pro at $59 is the right tier. If you're an agency or holdco with 5+ brands, Enterprise at $159 is the only SMB-tier subscription with unlimited storefront support + custom corpus.
Every tier includes a 15-day free trial. Cancel anytime. Annual billing saves 25%. All prices in Canadian dollars.
Single storefront wanting a first-touch chat handler
Multi-storefront SMB with brand-voice training
Multi-storefront agency with Keystone-routed escalation
15-day free trial - Cancel anytime - CAD-priced - No FX surcharge
Four personas we built this product for. Find yours below.
Pat runs one Shopify store. Starter at $29/mo gives her brand-voice chat 24/7, transcript export, basic first-touch handling. Resolves 60-70% of inbound; the rest go to her support email.
Best fit: Concierge Starter
Marcus runs Ag, Ltd, Digital. Pro at $59/mo gives per-brand voice routing - each storefront has its own Concierge voice. Sentiment analysis flags angry customers; live agent override lets Marcus jump in. Keystone catches anything escalating.
Best fit: Concierge Pro
Lisa's agency runs 8 client brands. Enterprise at $159/mo handles unlimited storefronts, custom corpus per client brand, dedicated CSM. Throughput per support agent up 3x; first-response time under 30 seconds across all 8 brands.
Best fit: Concierge Enterprise
Devon's holdco markets 5 brands. Enterprise gives unlimited storefronts, custom corpus per brand, per-brand voice routing. Conductor cron pulls overnight sentiment digest; LP Assistant routes follow-ups.
Best fit: Concierge Enterprise + Conductor
Vastura is a stack, not a single tool. Each product passes data into the next so you stop running glue scripts and CSV exports.
Concierge running on an LP storefront automatically sees the product, order, customer, and brand context. Per-brand voice routing handled.
LP storefront chat -> Concierge -> Brand-correct responseChats Concierge can't resolve route into Keystone with full transcript, customer record, storefront context. SLA clock starts. Agent picks up without re-asking the customer.
Concierge chat -> Escalation -> Keystone ticketStudio Brand Kit voice corpus trains Concierge per brand. Updated brand voice in Studio flows immediately to Concierge conversations.
Studio voice -> Concierge per-brand -> Branded chatMarketing Suite leads (email captures, social DMs) hand off to Concierge for first-touch qualifying chat. Brand voice preserved.
Marketing lead -> Concierge chat -> Qualified -> CRMConcierge chats that result in refunds or billing adjustments feed into Ledger as the proper journal entry (customer credit memo, refund payable). Per-entity routing.
Concierge refund decision -> Ledger Refund JE -> Customer creditConductor schedules an overnight Concierge sentiment digest - which storefronts trended down today, which got escalated to Keystone, which need product attention.
Conductor cron -> Concierge analytics -> Morning digestConcierge can query Inventory for real-time stock levels per SKU. 'When will this be back in stock?' is answered with current Inventory data.
Customer query -> Concierge -> Inventory data -> ReplyIf your storefront sells service products, Concierge queries Pilot for the project status. Customer asks 'where's my deliverable?'; Concierge returns current Pilot status.
Customer query -> Concierge -> Pilot status -> ReplyEvery Vastura tier includes a 15-day free trial. No credit card is required up front - you only enter payment when you decide to keep the subscription past day 15. If you cancel within the trial window, your data stays accessible in read-only mode for 30 days so you can export everything cleanly.
If you subscribe and decide within 15 days that Concierge is not the right fit, contact support and we refund the prorated month in full - no questions, no retention call. Annual subscribers get a prorated refund on unused months minus a 5% admin fee, processed back to the original payment method within 7 business days.
Yes - your data is yours. Vastura supports full CSV / JSON / PDF export across every product. Concierge exports include all transactional records, configuration, audit log entries, and attachments. We also provide a Cutover Toolkit (Enterprise tier) for migrating to or from competing platforms with mapping templates included.
Multi-entity is native, not an afterthought. From the Pro tier upward, you can run multiple businesses (Inc / sole prop / partnerships) under one login with per-entity books, branding, and identity. The Enterprise tier unlocks unlimited entities plus consolidated reporting across the holdco. One operator, multiple businesses, one subscription instead of one-per-entity.
Vastura Ltd is Alberta-incorporated and built specifically for Canadian operators. USD-priced SaaS hits Canadian SMBs with a 35-40% FX surcharge after exchange and credit card cross-border fees. We price in CAD, charge in CAD, and write all tax surfaces (GST/HST, CCA, T2 prep) to Canadian rules first. International expansion comes later, but Canada is home base.
All Vastura data sits on Cloudflare's enterprise tier with end-to-end TLS 1.3, at-rest encryption, role-based access control, and a full audit log on every write. We're on the SOC 2 Type 1 - Type 2 roadmap (Type 1 target Q2 2027) and ISO 27001 (Q1 2028). PIPEDA compliance is built in by default - Canadian data residency is on the roadmap for late 2026.
The honest answer: most SMB-tier alternatives are single-tool, USD-priced, and don't talk to each other. Vastura's moat is the integrated stack - Ledger feeds Pilot feeds Studio feeds Launch Pad through the MCP bridge, and CAD-pricing means no FX surcharge. We don't claim to beat every dedicated single-tool incumbent on every micro-feature, but we beat the total cost of running 6 separate USD SaaS subscriptions glued together with Zapier.
No. Onboarding is guided - connect your bank or Shopify, walk through the entity wizard, and you're posting transactions or running storefronts within the first 30 minutes. The optional MCP layer (for AI agent operation) does benefit from a technical user, but the dashboard, reports, and day-to-day workflow are designed for the operator-without-an-IT-department.
Upgrades are prorated and instant - switch from Starter to Pro and you only pay the difference for the remaining days in the cycle. Downgrades take effect at the next renewal so you keep what you paid for. The Conductor agent can also recommend tier changes based on actual usage patterns at the Pro tier and above.
Yes - annual billing is 25% off the monthly rate, applied across every tier and every product. Registered Canadian non-profits and charities can apply for an additional 20% discount (contact support with your CRA registration number). Bundle suites (Ops / Ecomm / Pro / Enterprise) include built-in discounts on top of that.